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At 39BC, we believe that building a business comes with responsibility. We are committed to building a brand that acts with integrity, to community, and to earth. We think of ourselves as global citizens and future ancestors.
We work with partners who share our values. We produce in considered quantities. We favor recyclable materials where possible, and are actively exploring better options for the future.
We are not perfect, but we are intentional.
Things worth knowing about this first release:
Every decision we make is rooted in care for the skin, for the self, and for the systems we live in.
We are
Our Ingredient Philosophy
At 39BC, we work with both natural and synthetic ingredients—not as opposites, but as partners in craft. We believe in using what is effective, expressive, and responsible.
Natural materials bring richness, texture, and emotional resonance to fragrance. But natural doesn't always mean safer. In fact, some synthetics are less allergenic and more stable, offering a cleaner, more consistent experience for the skin.
Harvesting botanicals for fine fragrance can require vast amounts of plant material. Many naturals are increasingly endangered or over-harvested. That's why we partner with world-class fragrance houses to ensure that every material we use, natural or synthetic, is ethically sourced and environmentally considered.
In some cases, we choose nature-identical molecules over their natural counterparts. Not as a compromise, but as a conscious, sustainable decision—one that allows our perfumers to create with both integrity and imagination.
If you want to know more about how we make our products, how we ship, or how we can do better, we welcome the conversation → studio@39-bc.com